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An analytical approach to determining the competitive advantage of TQM in health care

Mahmoud M. Yasin (Professor of Management, Department of Management and Marketing, College of Business, East Tennessee State University, USA)
Jafar Alavi (Associate Professor of Economics, Department of Economics and Finance, College of Business, East Tennessee State University, USA)

International Journal of Health Care Quality Assurance

ISSN: 0952-6862

Article publication date: 1 February 1999

1516

Abstract

The utilization of total quality management (TQM) is advocated by some experts, as a partial remedy to the ills of the health care industry. However, some healthcare administrators are not yet sold on TQM. Some healthcare administrators still question the impact of TQM on the operational, financial and strategic health of their institutions. They consider the investment in TQM as unjustifiable because the return on such investment in their mind is questionable. This study illustrates how the constant market share model can be utilized to show the competitive benefits of TQM. Based on the results of this study, it is concluded that the fears of some healthcare administrators are unfounded. Not only that TQM does not compromise organizational effectiveness, but it actually improves it, as it contributes to increasing market share.

Keywords

Citation

Yasin, M.M. and Alavi, J. (1999), "An analytical approach to determining the competitive advantage of TQM in health care", International Journal of Health Care Quality Assurance, Vol. 12 No. 1, pp. 18-24. https://doi.org/10.1108/09526869910249640

Publisher

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MCB UP Ltd

Copyright © 1999, MCB UP Limited

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