(R)etailing in the UK

Abstract

Looks at electronic retailing in comparison with fixed store (r)etailing and explores a number of concerns regarding the development of electronic retailing in the UK. Offers examples of a number of successful (r)etailers then goes on to discuss the advantages and challenges of (r)etailing. Concludes that, although (r)etailing only accounts for a small proportion of total retail sales, it does have potential for growth, and for this potential to be realised (r)etailers will have to concentrate on the fundamentals of quality goods and services and good marketing strategies.

Citation

Jones, P., Clarke‐Hill, C. and Hillier, D. (2002), "(R)etailing in the UK", Marketing Intelligence & Planning, Vol. 20 No. 4, pp. 229-233. https://doi.org/10.1108/02634500210431621