Cooking up a storm? The global businesses of Gordon Ramsay
Abstract
Purpose
Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.
Design/methodology/approach
This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.
Findings
This article looks at the internationalisation techniques employed by Gordon Ramsay Holdings Ltd. It identifies how the company has achieved success outside of the home market (UK), and also looks at the challenges still facing the business.
Practical implications
Provides strategic insights and practical thinking that have influenced some of the world's leading organizations.
Social implications
This briefing provides insights on the cultural environment and changes that need to occur to implement innovation planning methods within large enterprises.
Originality/value
The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to digest format.
Keywords
Citation
(2010), "Cooking up a storm? The global businesses of Gordon Ramsay", Strategic Direction, Vol. 26 No. 4, pp. 18-20. https://doi.org/10.1108/02580541011031423
Publisher
:Emerald Group Publishing Limited
Copyright © 2010, Emerald Group Publishing Limited