Public relations of libraries in China

Abstract

In China, library public relations (PR), in a real sense, began about ten years ago, but have since been accepted by more and more librarians. Many papers on PR have been published in the last decade, PR courses are offered in library schools and PR training is given by local library associations. PR activities are very active and effective. The National Public Library Service and Publicity Week is influential. PR has become an indispensable strategy in Chinese librarianship.

Citation

Chu, J. (1998), "Public relations of libraries in China", Library Review, Vol. 47 No. 4, pp. 230-232. https://doi.org/10.1108/00242539810212830