Communication or back to Genesis and the House of Babel!

Abstract

What is effective communication? It is the ability to construct the correct language to communicate your company’s message accurately. However, to give greater credibility, the effect of this language must be backed by a sound vocal technique, free from distraction, with the correct vocal dynamics and body language; otherwise the message will lose impact and power. Speaking effectively and well in front of a gathering is something everyone can learn, with the correct training. Language alone is not enough to help you present, negotiate, and meet the ever increasing demands of conferring the benefits and services of your company within an international market.

Citation

Bone, D. (1998), "Communication or back to Genesis and the House of Babel!", Industrial and Commercial Training, Vol. 30 No. 7, pp. 236-241. https://doi.org/10.1108/00197859810242851