INTRODUCTION

Abstract

Welcome to the first volume of Research Methodology in Strategy and Management. This book series’ mission is to provide a forum for critique, commentary, and discussion about key research methodology issues in the strategic management field. Strategic management relies on an array of complex methods drawn from various allied disciplines to examine how managers attempt to lead their firms toward success. The field is undergoing a rapid transformation in methodological rigor, and researchers face many new challenges about how to conduct their research and in understanding the implications that are associated with their research choices. For example, as the field progresses, what new methodologies might be best suited for testing the developments in thinking and theorizing? Many long-standing issues remain unresolved as well. What methodological challenges persist as we consider those matters? This book series seeks to bridge the gap between what researchers know and what they need to know about methodology. We seek to provide wisdom, insight and guidance from some of the best methodologists inside and outside the strategic management field. In each volume, renowned scholars will contribute chapters in their areas of methodological expertise.

Citation

Ketchen, D.J. and Bergh, D.D. (2004), "INTRODUCTION", Research Methodology in Strategy and Management (Research Methodology in Strategy and Management, Vol. 1), Emerald Group Publishing Limited, Leeds, pp. IX-X. https://doi.org/10.1016/S1479-8387(04)01114-2