CORPORATE ENTREPRENEURSHIP: THE DYNAMIC STRATEGY FOR 21st CENTURY ORGANIZATIONS

Abstract

Building dynamic capabilities that are differentiated from those of the emerging competitors is the major challenge for growing firms. Becoming a great company is a function of management’s ability to integrate entrepreneurship at strategic and operational levels within the organization. Corporate entrepreneurship represents a framework for the facilitation of ongoing change and innovation in established organizations. It provides a blueprint for coping effectively with the new competitive realities that companies encounter in the global marketplace. This paper examines the latest research concerning the triggering of corporate entrepreneurship and the critical link of middle managers to the implementation of the process.

Citation

Kuratko, D.F. and Morris, M.H. (2003), "CORPORATE ENTREPRENEURSHIP: THE DYNAMIC STRATEGY FOR 21st CENTURY ORGANIZATIONS", Libecap, G.D. (Ed.) Issues in Entrepreneurship (Advances in the Study of Entrepreneurship, Innovation and Economic Growth, Vol. 14), Emerald Group Publishing Limited, Leeds, pp. 21-46. https://doi.org/10.1016/S1048-4736(02)14002-1